Pure Digital is introducing the second generation of Flip Ultras starting today. The new Flip Ultra and Flip UltraHD features two hours of recording time, a nice screen, and battery recharging through the USB arm.

“The original Flip Ultra changed the way the world captures and shares video by making it easy, accessible, and, most of all, fun,” said Jonathan Kaplan, chairperson and CEO of Pure Digital. “Our new Flip UltraHD takes this to the next level by making it incredibly simple and affordable for anyone to capture and share hours of video in stunning HD.”

They aren’t kidding when they talk about affordable. The Flip UltraHD has 8GB of space for $199.99. The Flip Ultra is $149.99.

The great thing about the Flip is they are easy to use, extremely portable to capture random moments, and works on a Mac or PC. They even come with software for editing and sharing videos.