Girl Gamers

Activision is making the move to help parents and teachers learn more about their child’s experience in gaming. They are teaming up with Dr. Cheryl Olson, the co-director for the Center for Mental Health and Media at Massachusetts General Hospital to educate consumers. The “Ratings Are Not A Game” initiative focuses on educating consumers about The Entertainment Software Rating Board’s rating system so that parents can make informed decisions about the games their children play.

“Activision is committed to providing consumers with guidelines and information to help them determine which video games are most appropriate for their families,” said Mike Griffith, president and CEO of Activision Publishing. “We are proud to partner with Dr. Olson and believe that these videos will be informative and useful tools for families.”

Activision is working with Dr. Olson to create seven videos that help give tips. The first two segments are available now at www.activision.com/RatingsAreNotAGame. The first two segments are “Using Video games to teach problem solving and planning”, and “How can I tell if a game is appropriate for my child and how do I set play limits” .

We’re happy to see Activision get involved in educating parents about ratings. We believe that it’s the parents’ responsibility to be educated about selective about the games their children play.

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