Today, I-play has launched Bubble Town: Party Planet on one of the most popular community gaming platforms – Facebook, complete with new features and abilities that maximize Bubble Town specifically for Facebook users. These include achievement boards, friend and global leaderboards, and “a brand-new virtual economy” built right in to the game where the players can use “BubbleBucks” to enhance their experience with power ps, gifts, and even extra levels.

“Bubble Town is the game that started it all for social gaming on Facebook,” says Oberon Chief Strategy Officer, Ofer Leidner. “Since then, we have seen phenomenal success with the franchise across all platforms. With the integration of the BubbleBucks virtual economy and other new innovative features on Facebook, fans will now be able to make in-game purchases and compete with friends like never before.”

Get ready to shoot some borbs, rack up some points and compete against your friends!

“Bubble Town: Party Planet allows players to discover more levels and advance faster through the game,” says Daniela Teverovsky, creator of the largest Bubble Town fan page on Facebook. “It’s a very addictive game, and I know fans will love the new version.”

In order to celebrate the christening, I-play will give away prizes that include one 8GB iPod touch with Bubble Town 2, one copy of Bubble Town Deluxe for PC or Mac, and one prize of 10,000 BubbleBucks to spend in Bubble Town: Party Planet.

You can check out Bubble Town: Party Planet on Facebook today!