We love to make sure people know we’re gamers. We play games (alot) and wear our Gamer badge with pride. But a recent study found that most women don’t want to associate themselves with the term, “Gamer”.

According to Q Interactive, the study conducted in January quizzed 770 women about their knowledge of online gaming and virtual worlds. Thirty six percent of respondents said that they play games on Facebook and 54 percent of those admit to playing social games every day. What were the most popular Facebook games? Not surprisingly, Mafia Wars and Farmville.

Only 42 percent of the women considered themselves to be a gamer. Which is interesting because 67 percent of those surveyed said they consider playing games online from one to five hours a week to be okay.

Q Interactive’s report found out that while they play social games, that 77 percent of them would stop playing if they were forced to pay.

“Applications and games are quickly becoming part of everyone’s daily lives,” said Ian Johnson, Director, Social Media World Forum. “This provides a terrific opportunity for brands to serve as a trusted, valued partner to them. By having a presence in the game and app space, brands get the benefit of reaching an influential consumer set. With the support of brands, advance in games and apps and we’re finding also get information from brands they value.”