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    6 Comments   
Thu, Jun 17 2010 | Published in E3 2010

E3 2010: Separation Between the Women & the Girls – BIG/WIGI

By: CandiceAngel

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Knock it off, ladies. We hear you.

When did it happen? When did we become so entrenched in the Feminazi regime that “Girl Gaming” became a dirty word, laced in intrigue yet a terrifying concept? We get lumped into our categories of what kind of female gaming stereotype we are and sometimes we kind of roll with it. However, what happens when we’re not actually proactive for the community but actually holding social grudges within our own very tense facilities? When you work so hard to pull together just to notice the clusters of shaking fists are in your own camp, it makes you turn the microscope on your own people.
Just where did it all go to the wayside?

It wasn’t until we were at the Women in Gaming (BIG WIGI) event last night after a full day at the E3 Expo that I saw it first hand. A heavy cluster of women that were “into the scene” and “supporting other females in the Industry” but not really. Not when it came down to it. I could sense the fact that they felt there was a hierarchy. A social ladder of what women were actually important and what group of us were just there for the purposes of saying we had arrived. I could sense we were wanted there not because of our contributions to keeping the good word strong, but because we were used as a statement. “See? We have the Gaming Angels here. Look what they stand for. Oh, but how about some tappas? Don’t worry about talking to them. They’re here for ambiance.”

That’s what it came down to. We were there for ambiance. Not one single female came to us and introduced themselves and the supposed woman who runs the entire WIGI event completely ignored us as she made the rounds. She didn’t just “miss” us. She walked AROUND us to get to the next group of people. Fake smiles, handshakes and that nod you do when you want people to think you’re interested, but you’re really just documenting their worth to you.

I get that we’re not the mavens of gaming and that us females can go into drastic territories if not careful. Some verge on feminist views that kind of intimidate males and that’s not really what the Gaming Angels are about. I know from speaking to other guys about what Gaming Angels stands for, a lot of them have the wrong impression. It’s not all about being above men and how they’ve treated women in the Industry. That’s not even what any of this is about. It’s about giving women a place where they can feel their voice isn’t muffled by the gender dominance of an Industry created by males. We love men. We adore you all and none of us feel we’re more empowered than you. We’re equals. That’s all. End of. The problem comes in when we come to support our female gamers who we believe are in this for the same goal and end-game and yet we’re treated like second-class citizens to a party we were invited to. Do not invite us if you’re going to be unfriendly and if you’re just marking us off the list to say you had us there. Do not use the fake smiles and the hardy handshakes on us, because we can pick it out and you better believe that we remember. In a social circle of gaming that is so full of drama, secrets and nonsense — we should all be banding together and being honest with one another.

WIGI, you did it wrong.

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Tags: BIG/WIGI, E3 2010, E3 Expo, wigi, women gamers
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CandiceAngel

About CandiceAngel

Just a writer with a halo around her head and a pitchfork in hand.
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moarinternets

I wasn't at the event and this is the only blog post I've seen from it so far.I'm sorry you ladies felt slighted at the event.It doesn't make sense that they would invite you just to ignore you. At the same time, I'm not sure what you were expecting from the other WIGI members or how formal it was. Sometimes at parties you need to take the initiative, too. You can't just stand there together and expect everyone to come to you.Despite your anger, this probably would have been handled better if you had just approached the party organizers / WIGI members with a direct email or phone call after the event. I'm having a really difficult time believing that WIGI women would just outright dis you on purpose.

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Tim Larkin

The reality is that you need leverage for people to "like you" in the business world. The mistreatment you experienced had nothing to do with your personality or sex. It has everything to do with worldly power. In a free market, this is the reality that we must embrace if we want to remain free. You can't really blame the WIGI woman for acting that way. It's just business.However, there is a thing called "professionalism" which very few people in business understand. David Jaffe of Twisted Metal fame is one of those guys that does not get it. He wrote that you have to be mean in the workplace at times. That is false. You lead by example, and communication should never include "Thank you" or "I'm sorry" (in concept). In other words, business is simply about results. Apologizing for mistakes or showing appreciation is irrelevant, because you're just doing your job. "Being mean" is putting on a facade which is hypocritical, but almost everyone I have known in business is guilty of wearing that mean facade.

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Ashley/Lady Insanity

Coming from a competitive gaming standpoint, "girl gamers" have always had a bad reputation. Primarily, this look is due to the bombardment of "Girls are better than you" and "You just got beat by a girl" stances within casual and competitive female players. In our attempts to defeat the stereotype that girls do not play games, we fulfill another stereotype that borders on elitism (similar to the motto of PMS, "Play Like a Girl").WIGI may have done it wrong, but a lot of females in gaming have been doing it wrong in general for a long time.

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KagoMegan

This is a gem of an article. Well written, concise and true! Go get 'em Candice! :)~Meg

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mintygirl

I've met Gaming Angels before and its not like they arn't direct, because they are. Its pretty obvious when you've been shunned, end of story. As for GA I'm sorry you had experienced that but I do think a lot of it is corporate latter, which really shouldn't exist considering what GA stands for and it being a strong voice for women who game..

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moarinternets

I wasn't at the event and this is the only blog post I've seen from it so far.

I'm sorry you ladies felt slighted at the event.

It doesn't make sense that they would invite you just to ignore you. At the same time, I'm not sure what you were expecting from the other WIGI members or how formal it was. Sometimes at parties you need to take the initiative, too. You can't just stand there together and expect everyone to come to you.

Despite your anger, this probably would have been handled better if you had just approached the party organizers / WIGI members with a direct email or phone call after the event. I'm having a really difficult time believing that WIGI women would just outright dis you on purpose.

share
  • spam
  • offensive
  • disagree
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Like
Tim Larkin

The reality is that you need leverage for people to "like you" in the business world. The mistreatment you experienced had nothing to do with your personality or sex. It has everything to do with worldly power. In a free market, this is the reality that we must embrace if we want to remain free. You can't really blame the WIGI woman for acting that way. It's just business.

However, there is a thing called "professionalism" which very few people in business understand. David Jaffe of Twisted Metal fame is one of those guys that does not get it. He wrote that you have to be mean in the workplace at times. That is false. You lead by example, and communication should never include "Thank you" or "I'm sorry" (in concept). In other words, business is simply about results. Apologizing for mistakes or showing appreciation is irrelevant, because you're just doing your job. "Being mean" is putting on a facade which is hypocritical, but almost everyone I have known in business is guilty of wearing that mean facade.

share
  • spam
  • offensive
  • disagree
  • off topic
Like
Ashley/Lady Insanity

Coming from a competitive gaming standpoint, "girl gamers" have always had a bad reputation. Primarily, this look is due to the bombardment of "Girls are better than you" and "You just got beat by a girl" stances within casual and competitive female players. In our attempts to defeat the stereotype that girls do not play games, we fulfill another stereotype that borders on elitism (similar to the motto of PMS, "Play Like a Girl").

WIGI may have done it wrong, but a lot of females in gaming have been doing it wrong in general for a long time.

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xCHICKAMUNGUSx

Has it always been like this?? I'm saddened by this article. Where's the love?

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KagoMegan

This is a gem of an article. Well written, concise and true! Go get 'em Candice! :)

~Meg

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