Monster recently announced a new product called CleanTouch. It’s similar to their ScreenClean line that cleans electronic devices. However, this is a brand new formula designed to help mobile devices stay clean and protect them from fingerprints and scratches. CleanTouch is a thin and flat 20ml (I hesitate to call it a bottle) container; small enough and compact enough that it can easily be carried with you everywhere you might go. When you buy CleanTouch, you also get a small drawstring carrying case with the CleanTouch spray, as well as an antimicrobial cleansing cloth.

Use of the CleanTouch spray on your touchscreen devices can help you use your device 5-10% longer without fingerprint residue (for normal iPhone users, this could be an hour to an hour and a half longer) and the more you use the product, the better the protection becomes. The product build-up is similar to something like Rain-X that many people use for their car windshields. The spray is not anti-microbial (there is no alcohol or products that could do damage to the screen) but the cloth that comes with it is. The antimicrobial protection provided by the microfiber cloth is provided by technology from AEGIS, a company that’s been working on Microbe shield technology since the 1970s.

CleanTouch sounds like a miracle product for those of us touchscreen phone users that are always complaining about the face gunk that transfers to our phones after we’ve spent some time talking. Or, maybe for those gamers that spend a lot of time playing games on their shiny new iPads.  I’ll admit I was skeptical that this was a product that would actually work. I’m the type of person that’s wiping my iPhone down after every conversation, every twitter check, email checked or game played.

But, this stuff works. They’re not promising a super long life free of scratches or fingerprints, but it’s clear even with just one use of CleanTouch, that Monster is delivering touchscreen protection. I’ve been using it pretty heavily since I first tried it out and every time I use my phone and there’s no fingerprints or face smudges left behind, I have to smile. After application, the screen feels like it has some sort of coating on it, a tiny bit of resistance between my fingers and the screen. The screen feels more responsive to the touch and it takes a longer usage time before fingerprints start appearing and I have to break the spray out again. Of course, it’s not complete protection against smudges from your face if you spend a lot of time with the phone to your face. Face smudges appear faster than fingerprints after use; and the screen is less protected against them.

I took the spray and cloth in their handy carrying bag with me to PAX this past weekend and was thrilled at how well it kept the screen clean. I passed it around to the other GA girls there with me: @violetzombie, @stealthyslyth and @rachelzg and all of them were pretty happy to see the effects. I think Rachel applied it to pretty much every portable touchscreen device she had laying around, including her DS.

I’m not thrilled about the $19.95 (US) price tag but after I’ve used it all up, I might change my tune on that. It definitely lives up to it’s claims and is probably worth the long term use (and price) especially if in the future, I can buy just the spray instead of the whole kit. If you want to check out the new CleanTouch product for yourself, check the MonsterCable.com website for a place near you where you can pick up the kit.

A small vain note about the packaging. CleanTouch does come in clamshell packaging – which by it’s very nature is a turn-off. However, I was pleasantly surprised to see that the packaging had a perforated opening, so the clamshell opened easily. No muss, no fuss packaging; just the way I like it.

Check out the video about CleanTouch from Monster below:

CleanTouch was provided for review by Monster and did affect the outcome of this review.