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  • 18May

    EA makes a smart move with Origin

    Electronic Arts announced that they will be waiving distribution feeds on Origin for any developer that has a successfully crowd-funded, ready to publish PC game. This is INCREDIBLY smart of EA to take on. Origin will provide distribution services for free for 90 days after the games launch, giving the company a chance to let 12 million registered users know about their game. “Crowd-funded projects are like the ‘people’s choice awards’ — a way for gaming fans to express what they want to buy and play,” said Jane Jensen, President, Pinkerton Road. “It’s great to see a big publisher like EA acknowledging that and opening up distribution opportunities for these games.” One developer is already planning to release to the Origin subscribers: “I have had a long relationship with EA and it is great to see them recognize and support the crowd-funded games model,” said Brian Fargo, CEO, inXile Entertainment.

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