All Posts In » Entertainment Software Rating Board

  • 14Dec

    ESRB phone app makes it easier for parents to learn about games’ ESRB ratings on the go

    It’s now a lot easier to get ESRB ratings summaries on the go, thanks to an app for iPhones and phones running Android that the organization recently released. The new ESRB app allows parents to simply snap a photo of the game box to get the full ratings summary for that title. If you’re not that much of a shutterbug and are more into typing the game title out, that works as well. Hopefully, this will make some parents’ holiday shopping a little easier – and more age-appropriate. To get the application, search either the iPhone App Store or the Android Market for “ESRB.” And if you don’t have an Apple or Android phone, you can access the new mobile ESRB site at You can’t take pictures with that, but it at least makes the research easier. Watch the app trailer below to get an idea about how it

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  • 21Feb

    Guest Review: Boogie Superstar

    Boogie is EA’s attempt to cash in on the singing and dancing sensations made so popular by DDR and SingStar. The concept is sound, the Wii’s motion sensing controllers make it the perfect console to support this kind of game, and with the addition of a Logitech microphone and EA’s history of always including excellent music in their games, it would seem like it would be hard to get wrong. Unfortunately, EA is up the challenge, and managed to completely ruin a perfectly feasible game concept. Developer: EA (Montreal) Genre: Rhythm, Singing, Dance ESRB: E+ 10 Number of players: 1-4 Publisher: Electronic Arts Release Date: October 14th, 2008 PASS The game consists of two main types of game play, a singing mode and a dancing mode. The singing mode isn’t terrible, it has just been done before. The words are displayed at the bottom of the screen, and a series

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  • 14Jan

    The Kids (Might Be) Alright: Parents and the ESRB

    A lot of us might think that parents today just don’t “get” the Entertainment Software Ratings Board’s rating system. It certainly looks like it sometimes, what with the 10-year-olds who get access to games like Grand Theft Auto and God of War. Even with game store employees pointing out exactly why something receives a Mature rating, it seems that some parents just don’t know (or don’t care to know). The results of a survey from developer/publisher Activision, however, seem to show that parents are more familiar than we might think, and that gamer kids themselves are also familiar with ratings. As part of their “Ratings Are Not A Game” campaign, Activision and The Harrison Group conducted 1,201 online interviews with gamers and their parents. They found that 82% of parents and 75% of children were familiar with the ESRB’s ratings, and 76% of parents believe that video games were a

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  • 24Dec

    Review: SimAnimals Africa (DS)

    ESRB: E for Everyone Genre: Simulation Number of Players: One-Two Publisher: EA Games Release Date: October 27, 2009 RENT When I first got this game, I was kind of excited. I played a few other Sim games for the PlayStation 2 and the DS before and enjoyed them, including the Vet one. I love animals as well, so I had fairly good expectations with this game. The first time I sat down to play it, though, I was kind of disappointed. The basis of the game is nice, but nothing really outstanding. You play as yourself, and with the help of a very talkative bird, you try to find and raise all of the various African animals, plants, and other wildlife. As you unlock things, you get more abilities and statues. Your goal is to get your environment as happy as you can. By doing so, you unlock wind then

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  • 03Dec

    FTC says Video Game Industry leads in Empowering Parents

    The Federal Trade Commission (FTC) has released a new report praising the Computer and Video Game Industry for empowering parents in purchasing items for their children. The FTC says that the industries “outpaces” other entertainment industries in restricting target-marketing of mature-rated products to children. The FTC also applauded the efforts of the Entertainment Software Ratings Board who just released an iPhone App where parents can check ratings. “The Commission commends the ESRB for its new online ratings summaries, which provide a more detailed explanation of the content that factored into a game’s rating. This tool should enhance parental understanding of the ratings and the ratings process.” “The computer and video game industry leads all others in ensuring its products are marketed appropriately and is the gold standard for others to follow,” said Michael D. Gallagher, president and CEO of the ESA, the U.S. association representing computer and video game software

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  • 30Nov

    Review: My Baby First Steps DS

    ESRB: E for Everyone Genre: Simulation Number of Players: One Publisher: SouthPeak Games Release Date: Nov 3, 2009 Buy it from our Amazon Store PASS The follow up to My Baby, First Steps has you all settled in at home with your 15 month old youngster. You are now reaching the stages of development where your son or daughter starts learning words, walking unassisted for the first time, building blocks that you will continue to nurture until they reach the 30 month marker. After you have created your child, you will being with teaching him in the living room of your house. Sitting comfortably on his/her playmat you will teach them to say their first word. You can encourage them by speaking into the DS microphone and double tapping on them with your stylus. They will also learn to walk, which is assisted by selecting the cuddly toy icon in

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  • 21Nov

    Review: My Dress-Up DS

    ESRB: E for Everyone Genre: Fashion Sim Number of Players: One or 2-4 Multi-card Play Publisher: O-Games Release Date: August 18, 2009 Buy it from our Amazon store It seems no matter where you go nowadays there are several different lines of “Girlz” games – titles slapped together for the 10 to 14 year old Tween crowd. My Dress-Up joins the Fashion Designer games of the growing DS library. In this game, girls create an avatar of themselves, create various outfits which they can save in themed closets and change in and out of when they feel like it. There are over 100 shades you can use to help your friends look superbly fashionable and a wide selection of pieces to mix and match. They can also accept challenges from their friends and put together outfits suitable to the activity they are going on. When you finish a challenge, new

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  • 03Nov

    Activision teams up with researcher for education initiative

    Activision is making the move to help parents and teachers learn more about their child’s experience in gaming. They are teaming up with Dr. Cheryl Olson, the co-director for the Center for Mental Health and Media at Massachusetts General Hospital to educate consumers. The “Ratings Are Not A Game” initiative focuses on educating consumers about The Entertainment Software Rating Board’s rating system so that parents can make informed decisions about the games their children play. “Activision is committed to providing consumers with guidelines and information to help them determine which video games are most appropriate for their families,” said Mike Griffith, president and CEO of Activision Publishing. “We are proud to partner with Dr. Olson and believe that these videos will be informative and useful tools for families.” Activision is working with Dr. Olson to create seven videos that help give tips. The first two segments are available now at

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  • 31May

    ESRB rates FFVII for the PS3 and PSP

    The ESRB has rated Final Fantasy VII for both the Playstation 3 and PSP. This probably means that there is a good chance we’ll be seeing the game as a download sometime soon. Perhaps we’ll hear the announcement at Sony’s Press Conference Tuesday. Currently, FFVII is a downloadable title on PSN in Japan. Follow

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